For several months I’ve given readers of the MGA blog an inside peek as I and my team work on bringing our startup mobile gaming company to full launch. After months of testing the market and finalizing our development pipeline, I’m happy to announce that MEGAFANS’ mobile eSports engine is now fully launched and live […]
Here’s 3 Reasons Why eSports and Mobile Game Publishers Need to Start Focusing on Female Gamers
Fortnite. League of Legends. Overwatch. eSports is taking the world by storm, viewership, advertising and revenue generated from this vertical is at an all-time high. Although this is great news for eSports, the largest customer base in eSports and mobile gaming is being overlooked: female gamers. In general, female gamers have a higher retention rate, […]
MEGAFANS: Introducing a Better Mobile eSports Experience for All
Mobile gaming and eSports are ripe for disruption, and for a forward-thinking company willing to innovate and test alternative markets and business models, this presents a massive opportunity. Decades of experience working as a branding and marketing expert in eGaming have allowed me a front row view of what trends game developers, publishers, and advertisers […]
India on eSports: Why More Female Gamers Are Getting Attracted Towards Mobile Gaming
In several recent articles on the MGA blog I pointed out the reasons why smart developers and game publisher should be looking to under-served markets for the next wave of big growth in gaming. In particular we examined the tier 2 and tier three markets in non-Western regions and the female gamers. The following article […]
MEGAFANS: 2018 in Review Plus Quarter 1, 2019 Projections, Fundraising Results, and Series A Invitation!
On the Mobile Games Alpha blog I discuss topical subjects unfolding in the world of Mobile Games and eSports, this includes my personal journey as the co-founder of MEGAFANS. MEGAFANS is a competitive mobile gaming platform that’s disrupting eSports by introducing experiential tournaments exclusively for mobile gaming. Our mission is to attract quality game developers, […]
3 Problems with Mobile Games, and How to Fix Them
Problem 1: Mobile games have poor player retention rates Though recent stats show mobile app abandonment is on the decline, there’s still a long way to go before we can claim victory. There are few other industries where a 70% – 80% loss of customers is accepted as business-as-usual. A few years ago app makers […]